Tuesday, September 9, 2014

Power Swabs Wins Gold in 2014 Golden Bridge Awards as Best New Company of the Year

MELVILLE, NY (September 9, 2014) – Power Swabs earned first-place gold status in the Golden Bridge Awards for Best New Company of the Year. The honor was announced last night at the Golden Bridge Awards Dinner in San Francisco. The coveted annual Golden Bridge Awards program showcases the world’s best in organizational performance, innovations, products and services and customer satisfaction programs. Organizations from all over the world are eligible to be nominated.

New owners revitalized Power Swabs in June 2012 and launched its first live radio spot that September.  The company has grown from a two-person business to a 35-employee enterprise.  Power Swabs strives to not only be the world leader in teeth whitening but also a first-class workplace where team members enjoy a feeling of being at a home away from home. Power Swabs and its employees also participate in many charitable events to help raise awareness and give back to the community.

Growing a startup to become a success is never easy,” said Power Swabs CEO Jonathan Greenhut.  “I'm proud of our team for their hard work and dedication.  The combination of our talented people in combination with a truly innovative product like Power Swabs made our vision a reality.  In truth, our staff feels good about helping people look great.  It may sound corny but we know Power Swabs makes people smile more and it often changes people's lives.  We often get callbacks from customers thanking us and saying that their white teeth made them look years younger or their husband looks at their smile again after years of teeth stained from smoking or from drinking coffee.  Customer feedback makes you see the impact a good product can have on a person and that good feeling helps drive our team to towards success.  Our goal is to get our customers to smile more.  If you’re smiling, you’re happy.”

More than 40 judges from a broad spectrum of industry voices from around the world participated and their scores determined the 2014 Golden Bridge Business Awards winners. The awards dinner and presentation was attended by the finalists, industry leaders and judges.

About Power Swabs
Power Swabs, invented by Dr. Martin Giniger in 2008, is the breakthrough at-home professional-level teeth whitening system that promises noticeable results within just the first five minutes of use.  Using cotton swabs instead of the whitening strips or trays customers were previously accustomed to, users can target specific areas they feel are most in need of whitening for just five minutes a day.  In clinical studies, Power Swabs users saw their teeth improve an average of six shades after seven days.  In reviews, users reported feeling minimal to no sensitivity as a result of the patented two-step solution that hydrates teeth before whitening them.  More information about Power Swabs is available at www.powerswabs.com or via phone at 1-866-966-7645.

About the Golden Bridge Awards
The Golden Bridge Awards are an annual industry and peers recognition program honoring best companies in every major industry from large to small and new start-ups in North America, Europe, Middle-East, Africa, Asia-Pacific, and Latin-America. Areas of recognition include best new products and services, best innovations, management and teams, women in business, case studies, customer satisfaction, and PR and marketing campaigns from all over the world. Learn more about the Golden Bridge Awards at www.goldenbridgeawards.com


Friday, June 20, 2014

Power Swabs Wins Bronze Stevie® Award in 2014 American Business Awards

MELVILLE, NY (June 20, 2014) – Power Swabs is proud to announce it is the recipient of a Bronze Stevie® Award in the Startup of the Year category in The 12th Annual American Business Awards in Chicago.

The American Business Awards are the nation’s premier business awards program. All organizations operating in the U.S.A. are eligible to submit nominations – public and private, for-profit and non-profit, large and small. 

Nicknamed the Stevies for the Greek word for “crowned,” the trophies were presented to winners during a gala banquet on Friday, June 13 at the Fairmont Chicago Millennium Park Hotel.  More than 400 nominees and their guests attended.

More than 3,300 nominations from organizations of all sizes and in virtually every industry were submitted this year for consideration in a wide range of categories, including Startup of the Year, Management Team of the Year, Best New Product or Service of the Year, Corporate Social Responsibility Program of the Year, and Executive of the Year, among others.

New owners revitalized Power Swabs in June 2012 and launched its first live radio spot that September, yielding 182 customers and nearly $10,000 in gross revenue.  The company hit the $1 million sales mark in March 2013 and reached $6 million before the end of the year.

Power Swabs continues to thrive.  The company has grown from a two-person business to a 35-employee enterprise.  Power Swabs strives to not only be the world leader in teeth whitening but also a prominent workplace where team members enjoy a feeling of being at a home away from home.  Power Swabs also participates in many charitable events to assist in raising awareness and giving back to the community.

Growing a startup to become a success is never easy,” said Power Swabs CEO Jonathan Greenhut.  “I'm proud of our team for their hard work and dedication.  The combination of our talented people in combination with a truly innovative product like Power Swabs made our vision a reality.  In truth, our staff feels good about helping people look great.  It may sound corny but we know Power Swabs makes people smile more and it often changes people's lives.  We often get callbacks from customers thanking us and saying that their white teeth made them look years younger or their husband looks at their smile again after years of teeth stained from smoking or from drinking coffee.  Customer feedback makes you see the impact a good product can have on a person and that good feeling helps drive our team to towards success.  Our goal is to get our customers to smile more.  If you’re smiling, you’re happy.

Stevie Award winners were selected by more than 240 executives worldwide who participated in the judging process this year.

“It’s an honor for us to recognize and celebrate such an outstanding class of organizations and individuals,” said Michael Gallagher, president and founder of the Stevie Awards.  “The judges were especially discerning this year.  All of this year’s Gold, Silver and Bronze Stevie winners should be proud that the judges recognized their achievements and their ability to express those achievements in a way that captured the judges’ hearts and imaginations.”

Details about The American Business Awards and the lists of Stevie winners who were announced on June 13 are available at www.StevieAwards.com/ABA.   

About Power Swabs
Power Swabs, invented by Dr. Martin Giniger in 2008, is the breakthrough at-home professional-level teeth whitening system that promises noticeable results within just the first five minutes of use.  Using cotton swabs instead of the whitening strips or trays customers were previously accustomed to, users can target specific areas they feel are most in need of whitening for just five minutes a day.  In clinical studies, Power Swabs users saw their teeth improve an average of six shades after seven days.  In reviews, users reported feeling minimal to no sensitivity as a result of the patented two-step solution that hydrates teeth before whitening them.  More information about Power Swabs is available at www.powerswabs.com or via phone at 1-866-966-7645.

About the Stevie Awards
Stevie Awards are conferred in five programs: The American Business Awards, The International Business Awards, the Asia-Pacific Stevie Awards, the Stevie Awards for Women in Business, and the Stevie Awards for Sales & Customer Service.  A sixth program, the German Stevie Awards, will debut later this year.  Honoring organizations of all types and sizes and the people behind them, the Stevies recognize outstanding performances in the workplace worldwide.  Learn more about the Stevie Awards at www.StevieAwards.com.



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Monday, March 17, 2014

Power Swabs Helps Conquer Childhood Cancers With The St. Baldrick's Foundation

MELVILLE, NY (March 17, 2014) -- Every three minutes, a child is diagnosed with cancer.  One in five will not survive.

Lucky the leprechaun, St. Baldrick's mascotPower Swabs is pleased to announce its participation with the St. Baldrick's Foundation's head-shaving event at Lily Flanagan's Pub in Babylon, NY on Sunday, March 23rd from 1:00 until 5:00 p.m.  Company employees will join with other local residents in having their heads shaved as the culmination of a fundraising campaign to help raise money to fight childhood cancers.  Donors who wish to contribute to Team Power Swabs may do so via the team's page: www.stbaldricks.org/teams/mypage/92839/2014

175,000 children are diagnosed with cancer every year.  In the United States, more children die of cancer than any other disease -- more than AIDS, asthma, cystic fibrosis, congenital abnormalities and diabetes combined.  Despite this, less than 4% of the National Cancer Institute's budget is allocated to childhood cancer research.  Childhood cancer is a term that includes more than a dozen types of cancer, each with many subtypes, each requiring specific research to develop the most effective treatments.


The St. Baldrick's Foundation is a volunteer-driven charity focused on funding the most promising research to find cures for childhood cancers and give survivors long and healthy lives.  The head-shaving grew out of a single event in 2000 to over 1,300 events in 2012.

Power Swabs, invented by Dr. Martin Giniger in 2008, is the breakthrough at-home professional-level teeth whitening system that promises noticeable results within just the first five minutes of use.  Using cotton swabs instead of the whitening strips or trays customers were previously accustomed to, users can target specific areas they feel are most in need of whitening for just five minutes a day.  In clinical studies, Power Swabs users saw their teeth improve an average of six shades after seven days.  In reviews, users reported feeling minimal to no sensitivity as a result of the patented two-step solution that hydrates teeth before whitening them.  More information about Power Swabs is available at www.powerswabs.com or via phone at 1-866-966-7645.


Power Swabs, The World's Most Advanced Teeth Whitening System

Friday, January 25, 2013

New Clinical Research Proves Power Swabs® Has Unique Ability to Whiten Crowns, Veneers, Bonding and All Other Dental Surfaces

Melville, NY – Power Swabs® (www.PowerSwabs.com) has released new clinical research that shows that it has the unique ability to not only rapidly clean and whiten natural teeth, but it also works on all dental work including caps, crowns, veneers, bonding, denture teeth and other cosmetic dental restorations. This is a significant advancement in the science of teeth whitening because over 50% of the population has aesthetic dental work that previously could not be whitened with existing technologies. Power Swabs® employs a unique tooth detergents technology, derived from coconuts, that is rubbed into teeth and actually removes dental stains to make any dental surface look whiter and brighter in less than 5 minutes. This is in contrast to the technologies of many other companies that use bleach alone to whiten teeth in passive strips and trays, and has no ability to work on artificial dental surfaces.

The recently completed clinical research shows that subjects that used Power Swabs® experienced an average of over 2 shades of whitening of their artificial dental surfaces after just one 5-minute application. Additionally, more than 4 shades of whitening was achieved after seven (7) days of use. This is in contrast to subjects who used only whitening toothpaste, or whitening strips who showed no significant whitening after one day of use. The research also showed that Power Swabs was over 600% better than whitening toothpastes, and over 100% better than other whiteners after one week in this specialized study.

The clinical research also included a survey component in which 100% of participants who used the Power Swabs® System saw visible whitening of their caps, crowns, veneers and other restorations after a single use. Subjects were also unanimous in their feelings that they felt more personal and professional confidence after seven day of use of the breakthrough product.

The developer and spokesperson for Power Swabs®, Dr. Martin Giniger said, "We're incredibly enthusiastic about the new Power Swabs® research.” “It shows that it may be the first-ever consumer teeth whitening  product designed to whiten not only natural teeth, but also all artificial dental restorations including, caps, crown, veneers, bonding and denture teeth.” “Moreover it does this without any sensitivity through a mechanism of ‘stain removal’ and ‘cleaning’ rather than traditional bleaching,” he continued. Dr. Giniger also stated, “We now have conclusive evidence of a breakthrough that can help the majority of the population who were previously unable to bleach their teeth because they had artificial dental restorations or too much sensitivity using other products.” He concluded, “This opens the market to millions more consumers who have desired to have more beautiful teeth but could not previously. White teeth are important to most people who are concerned with looking their best and making excellent first impressions. Smiles that reveal healthy, sparkling teeth are immediately appealing to whomever the smile is directed. Power Swabs now makes this possible for everyone, not just a select few.”

The Power Swabs® teeth-whitening system is unique compared to every other system on the market today.  Power Swabs® is a patented system that combines the use of two proprietary liquid filled swabs (Power Swabs® Stain-Out Swabs™ and Power Swabs® White Swabs™) and a specially formulated whitening booster mouthwash (Power Swabs® Power Rinse™). Power Swabs® Maintenance Swabs™ and Power Swabs® Power Gloss™ Toothpaste are also available from the company, although they were not used in the clinical study. Power Swabs can be contacted at the company’s new toll free customer service line: 1-866-966-SMILE (866-966-7645) or through e-mail at admin@powerswabs.com to schedule an interview with the company about this breakthrough tooth detergent technology that whitens all dental surfaces, without sensitivity in less than 5 minutes.

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Wednesday, September 19, 2012

Introducing Power Swabs®: The First Effective Consumer Tooth Detergent and Whitening System, Previously Available Only To Dentists

The revolutionary product has previously only been available to dentists.  It has been re-invented as a complete smile rejuvenation system that is now available to the general public. A leading authority in teeth whitening and oral health formulations developed the product. It consists of a detergent-based swab system, with a special mouthwash and toothpaste that actually pre-removes stains in as little as 5 minutes, and even works on dental work.

Farmingdale, NY (PRWEB) September 19, 2012 -- Power Swabs®, on the back of winning several professional dental industry awards over the last four years, and having been purchased and used by thousands of dentists world wide, has been launched today as a new, revolutionary consumer-friendly teeth whitening system that has several key advantages over anything else previously on the OTC oral health market.

Developed in 2008 by Dr. Martin Giniger, the invention of Professional Power Swabs® took teeth whitening research a giant step beyond the mere application of hydrogen peroxide- or carbamide peroxide-based bleach to dental enamel, an approach that removes no stains, but merely lightens them and ultimately often leads to rapid return to baseline color. Determined to find a solution to this problem, a team of scientists led by renowned dental researcher, Dr. Martin Giniger discovered that best way to whiten teeth was to first pre-remove many of the stains with an orally-safe tooth detergent system, using gentle rubbing action through the use of a liquid-filled swab.  It was determined that a gentle friction-based, dual detergent / bleach  approach works much faster and more effectively, without any procedural sensitivity.

With over 25 years’ of experience working as a dentist and 21 years of experience working with the world’s largest oral care companies, Dr. Martin Giniger, DMD, MsD, PhD, FICD is a leading authority in the formulation of over-the-counter dental products and teeth whitening preparations. Renowned for developing breakthrough dental and oral care products for consumer and professional application, Dr. Giniger is the recipient of the prestigious NIH Physician-Scientist Award and is recognized as one of the worlds’ foremost experts on teeth whitening and dental health.

The consumer Power Swabs® product not only bleaches teeth, but also more fundamentally lifts off dental stains using the power of rubbing gentle Stain-Out Swabs™ against the teeth, and then following up with a whitening swab and a tooth color enhancing mouth rinse. The process uses no difficult strips or messy trays, and takes only 5 minutes daily. Moreover, clinical studies show that results can be seen after the very first use. Also because Power Swabs relies on a unique combination of detergents and bleach with no thick gels, the enamel is not dehydrated, and as a result, no measurable procedural sensitivity is detected by consumers who have used the system.

Power Swabs® is unlike any other teeth whitening product on the market: 1) No more bulky trays or messy strips. Power Swabs® easy-to-use whitening and stain removing swabs takes only two minutes each; 2) the ingredients in Power Swabs® are naturally-occurring and represent the world’s first safe “tooth detergent” formula; 3) Power Swabs® works on all surfaces unlike others and 4) Power Swabs® are pH balanced to re-hydrate enamel and help your teeth feel as good as they look.

For more information on consumer Power Swabs® brand and products review: http://www.PowerSwabs.com For information or executive interviews, please call Ms. Thao Amato at 866.966.7645.

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